Sometimes an idea starts small and grows into something much, much bigger. That was the case for Tim and Agata Scott and Mitscoots Outfitters. What started with manufacturing socks to sell – and give away – is now an outfitter company that employs transitioning homeless, manufactures a full line of products, serves agencies that help the homeless and ships their products around the world. In this episode, we talk about the process of starting a social good venture and how messaging needs have changed. The key points covered in this podcast discussion are:
- Asking others for feedback
- Addressing the core issue
- Knowing your core mission
- Using social media to raise awareness
- Starting simple
- Starting, pivoting, and shifting
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About Tim Scott and Mitscoots Outfitters:
Mitscoots Outfitters is an Austin based clothing and accessories company on a mission to outfit and employ individuals transitioning out of homelessness. A mission described as Get + Give + Employ. Founded in 2012, Mitscoots Outfitters has donated tens of thousands of items to individuals in need all over the country and through employment, lifted individuals out of homelessness and into stable housing. The company and social enterprise model was inspired by a decade of volunteering in the homeless community by co-founders and husband / wife team Tim and Agata Scott. They were confronted by a community in dire need of quality clothing and economic opportunity. Tim and Agata took their professional experience in social service, retail and brand building and put those skills towards making an impact on homelessness. With each item purchased through Mitscoots Outfitters an equal quality item is donated to an individual in need and someone transitioning out of homelessness is employed to package each item for customers.