Several articles caught my eye this week – including one that indicated the average stay of a development director is about 16 months – and another about the expected rate of turnover in leadership positions at nonprofits – one in three nonprofit execs indicate they plan to step down within the the next two years! Read more about that below.
Another number that is troubling to me is the 42% of people who don’t feel like they can afford to give. That number has been on the rise since the recession. Could it be that people are forgetting how and why to give? One of the great things (to me) about philanthropy is that anyone – and any amount – can be considered philanthropy. Is this a sign of other significant shifts in our social fabric? Are people feeling less generous – or is their financial state so bad that they really truly can’t afford to give? More questions than answers at this point, but I’m continuing to mull over them.
Scroll down and you’ll see a full list of articles and posts to help stay up-to-date on trends and topics facing the nonprofit world.
Thanks for all you do to make the world a better place!
Where do nonprofits go to find replacements for their departing executives? Nonprofits’ largest source of incoming talent is other nonprofits. Instead of promoting more of the “known” executives within their own ranks, nonprofits are importing far greater numbers of “unknown” executives, thereby exacerbating a turnover treadmill of their own making. Equally puzzling, nonprofits’ promotion rate doesn’t differ by size.
This senseless cycle inflicts steep transaction costs on nonprofits.
The truth is fundraising can’t be subcontracted. Fundraising works when there is strong leadership with vision cast by the board and CEO. And goals that cascade from that vision through the various levels of the organization.
It’s too easy to blame people for fundraising problems when the real issues are leadership problems. Here’s how to fix that.
Despite persuasive arguments from the likes of Dan Pallotta that the way we think about overhead costs in non-profits is completely wrong, overwhelming pressure still exists to spend as little money as humanly possible in subjugation to a greater social mission.
Some 42% said they can’t afford to give while almost 1 in 4 said they already give enough to nonprofits and 12% “can’t give enough to make a difference.”
I find this number a little unsettling. As #nonprofit and #fundraising professionals are there things we could / should be doing to remind people how good it feels to give? And that a little can make a big difference?
Pitching a journalist in the hopes that they’ll write about your nonprofit? Take a look at these three effective journalist pitch email samples!
It can be tough to continually come up with new ideas. Check out this list of places on the web you can find examples of great marketing, including website design, design in general, email marketing, and social media pages.
Did you know that monthly donors give 42% more than one time donors? And that 64% of donations come from women? Bosses and boards like to see those statistics before making the decision to move forward. It’s important to realize these statistics and take action. And it’s important to base your communication decisions on some of these statistics. Whether you’re picking up the phone, inviting your donors to an event, creating a facebook ad, or sending out an email or direct mail appeal.
Are you looking for sponsorship for that next event?
How altruistic of you! You could be SAVING THE COMPANY. YOU COULD BE SAVING THEIR BRAND. Seriously. You have no idea.
According to Edelman’s GoodPurpose study of 2013, consumers will punish a brand that does not actively support a good cause.
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