Over the past few years I’ve run into a few people who seem to think the only way to have sustainable funding is to move to an earned income model. While it may work for some organizations, it’s not a one-size-fits-all solution. Have they even looked at the success-rates of new for-profit businesses?
That’s why I find Nell Edgington’s post so refreshing. She shares a comprehensive look at what financial health and stability looks like for an organization.
Keep reading for a link to this article, as well as several other posts from the last couple of weeks.
Nonprofit News Roundup
It is absolutely critical that a high-performing nonprofit organization have a smart strategy for attracting and employing money effectively. Because without a sustainable financial model there is nothing else — no mission, no performance, no social change. In a nonprofit that exhibits financial health and sustainability, the board and staff…
What should you do when a board member quits fundraising? | DonorDreams Blog
“…no matter how many new board members you recruit to replace the ones who quit (fundraising) on you, the problem will continue to recur. All of this begs the question, ‘What can and should be done about board volunteers who quit on their fundraising responsibilities?’ Step One: Have a heart-to-heart discussion…”
9 Simple Ways to Reach Different Generations of Donors Successfully | Clairification
The biggest mistake nonprofit organizations can make is using a blanket approach to try to connect with the entirety of their current donor base or reach out to gain new donors. Each generation is unique when it comes to expectations, values, experiences, giving habits and communication preferences, so your marketing strategy should reflect that. Once you achieve a better understanding…
3 Ways to Make a Lasting Impression with First-Time Donors | John Haydon
Any fundraising professional will tell you that retaining existing donors costs less than acquiring new donors. The quickest and surest way to a positive net revenue is to focus on retention.
What makes donors stick around for the long haul?
If you handle media relations for your nonprofit, it’s important to understand the rules that govern professional journalism. These rules might appear quaint in this age of partisan cable networks and opinion-based websites. But, believe it or not, most reputable news organizations are still working under the idea that journalists should be responsible with the information they gather and the sources they work with…
“People give to people. That’s an adage many nonprofits swear by, and for good reason. The lifeblood of volunteers and the generosity of donors can depend a lot on how well a nonprofit can make connections to these important supporters.” So why do so few nonprofits have staff pages that share the story about their people (or not have any individuals listed anywhere on their website)?
Porch Parties are the Best! Pulling donors or new prospects together socially is a wonderful strategy for fundraising. Porch parties are easy to pull off. They “feel” attractive to donors because they are casual and informal. And if the weather is cold, then consider a Fireside Party, or something that feels informal and fun.
…if you’re not paying attention to your mid-level donors, you’re missing out on a huge opportunity for increased revenue and long-term support. Middle donors tend to give a higher percentage of their income to charity and generally have a higher retention rate than lower-level donors. While they may not have the means to become major donors, middle donors’ commitment and support make them a fundamental building block for the future of your nonprofit. What can a small nonprofit do to nurture and grow mid-level donors? Two things:
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