With increasing diversity, fewer middle aged donors, a larger aging / elderly population and a growing pool of younger donors, the way we raise funds will likely need to shift. Thankfully there’s time, but are you at the very least paying attention and starting to think about how you’ll adapt?
Pursuant shares some more information about this in their article below.
Nonprofit News Roundup
The 5 Elements of a Strong Leadership Pipeline | Harvard Business Review
Here’s what one study found about companies that have strong leadership pipelines and strong financial performance: Intent focus on culture; Belief in matrix management and risk taking; Learning through exposure; Knowledge sharing; leadership “programs” are embedded in the business, and HR does not operate alone. Organizations that follow these basic rules bring in 37% more revenue per employee, are four times more likely to be efficient (measured through profitability), and are three times more likely to be market leaders and innovative by nature than the low performers we studied.
5 Cases for Building Nonprofit Operating Reserves | npENGAGE
There has long been a popular misconception—if a nonprofit has money, it must not need money. However, “not-for-profit” does not mean “no surpluses allowed.” As the saying goes: It’s a tax status, not a business model. Fortunately, many nonprofit donors and charity watchdog groups are moving away from this way of thinking and are now acknowledging that operating reserves play a vital role in building an organization’s long-term sustainability. An operating reserve can help ensure that an organization can continue its vital programming activities even during uncertain economic conditions.
10 Things Every Nonprofit Professional Should Do (To Stay Sane) | Huffington Post
Just because activists are mission driven doesn’t mean they’re happy all the time. Just because they love a cause doesn’t mean they love their jobs too. It’s not a constant state of happiness from saving the world. So how do nonprofit professionals keep their sanity? Here are some things [this writer] learned from having interviewed hundreds of them over the years…
Guesswork: The Enemy of Retention | The Agitator
The problem with focusing only on transactional behavior (RFM) is that it represents a snapshot of the past. It provides no insight as to cause and effect in terms of donor behavior. Consequently, if you want to identify those donors who are likely to stay or those who are likely to abandon ship, RFM has little or no predictive value…
State of Charitable Giving: Demographic/Psychographic Trends | Pursuant
[There are] a number of additional demographic and psychographic changes taking place in the US that will increasingly impact giving: An increasing aging/elderly population, especially in the 85+ category; A growing category of younger donors; A shrinking number of working middle-aged donors with greater disposable income than younger and older generations; A growing number of multi-race, multi-cultural, foreign born and speaking populations. Each of these groups have specific interests and engagement and giving drivers. Consider how your organization is impacted by each of them and how your organization is reaching each of them. More macro trends…
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