Kirsten’s Fundraising Headlines – May 23, 2011

How effective would you be in the game of darts if you were blindfolded? Not very I would guess! It’s the same in fundraising – if you don’t know who your primary target audience is, you might as well be blindfolded. If you’ve been in the fundraising field for any length of time, I’m sure you’ve heard the terms linkage, ability and interest. It never hurts to revisit the basics, so here we go (click here to continue).

Could you do me a huge favor? I’m in the process of deciding where to go next as it relates to my social media strategy and could really use your input. Please visit http://www.surveygizmo.com/s3/535131/ee249a27f6d7 to complete a short survey to help me better serve you. Thanks so much!

Here’s a summary of recent articles and blogs related to fundraising and nonprofit organizations. As always, please forward this to others who might benefit from the information. Thanks again for reading!

FUNDRAISING

  • Peer to Peer Fundraising Deserves Top Level Focus and Resources – http://bit.ly/k50h7D Resource Center – AFP
  • Women, Money, and Powerful Giving (let’s give more often – and talk about it) http://onforb.es/luRbFy Forbes
  • Stories bridge the age gap for fundraisers – http://bit.ly/kl8Sk5 Future Fundraising Now
  • How to raise money for “overhead” (it’s about how staff are impacting lives) http://bit.ly/lkIolL Katya’s Non-Profit Marketing Blog

GIVING TRENDS

TECHNOLOGY/SOCIAL MEDIA

COMMUNICATIONS

  • Email is still the leading social sharing tool http://bit.ly/mTu5Ur Katya’s Non-Profit Marketing Blog
  • Your competition: more than a trillion ads – http://bit.ly/j5xoNx Future Fundraising Now
  • Video: The power of positive messaging (I prefer positive – you?) http://bit.ly/lX1hmE Katya’s Non-Profit Marketing Blog

LEADERSHIP

  • 4 Questions To Rev Up Your Board’s Energy and Enthusiasm | http://bit.ly/mc5nKV Gailperry.com
  • Operating Reserves on Empty for Many Nonprofits | http://bit.ly/jFTQ6R PNNOnline.org
  • Transparency and Impact: Nonprofit Merit Badges (what do these terms really mean?) http://bit.ly/jyIII8 Joanne’s Nonprofits Blog

OTHER

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