Have you thought much about the meaning of that word? It’s good people doing good things. Often thought of as good. But can ‘charity’ end up hurting the very people we’re trying to help?
I’m just coming out of a simulated society exercise in which this concept was fully illustrated. We had people who wanted to work, earn money and be able to support their family. However those providing for their basic needs felt like that should be enough.
There’s honor in receiving a reasonable wage for work – and it empowers people rather than making them be dependent on someone or something else.
Nell Edington explores this concept a little deeper in her article below.
In thinking through this concept, are there things you’re doing for your board that results in their feeling disempowered? If we ask someone to do something, but then go ahead and do it ourselves anyway, there’s a similar feeling of disempowerment that’s felt. Just some food for thought…
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Thanks for all you do to make the world a better place!
Now more than ever nonprofit leaders must step up to the plate. In fact, it is time for a new kind of nonprofit leader, one who has the confidence, ability, foresight, energy, and strength of will to find and deliver on solutions. It is time we move from a nonprofit leader who is worn out, worn down, out of money and faced with insurmountable odds, to a reinvented nonprofit leader who confidently gathers and leads the army of people and resources necessary to create real, lasting social change.
…if we know donors are scrutinizing charities more than ever and questioning how nonprofits are using their money, how can we restore donor confidence? Change the conversation. Share your vision and plans for the future. Celebrate your successes, and be honest about your challenges and how you are addressing them. Quantify your results and impact, both in numbers and stories.
…make this the year you begin to study psychology and apply it more to your integrated development (marketing and fundraising) strategy. As Daniel Pink, author of To Sell Is Human, has noted: “There’s a gap between what science knows and what business does.” In this infographic developed by marketing strategist Gregory Ciotti you get a taste of some of the psychology underlying human behavior – and there’s a lot for nonprofits to learn and apply…
“…we have learned that happy donors are retained donors, but how do we make our donors happy? Is there a way to ensure that they continue to give? The solution is the donor engagement cycle. Follow the outlined steps over and over again with your donors to keep them actively involved…”
Looking for ways to unite and engage your supporters online for your cause? Sure, you have your website, email list and social channels urging supporters to take action. But what else can they do to build momentum, sway decision-makers and raise awareness for change? Lots! Here are 5 tools and resources you should consider to help digitally boost your advocacy campaigns.
Because we’ve all heard, over and over again that sharing stories is important I regularly come across what I call lazy, unemotional story sharing. Well-intended people are going through the motions of inserting a few lines about a client or volunteer in their appeal or their speech and calling it a story. The truth: It’s boooorrrrring. So please, please, pay attention to what you sharing. Make sure you’re sharing actual stories and not giving reports…
A marketing funnel is a framework to define the steps a supporter takes to go from awareness about your cause, to donating to your cause, to sharing your cause with friends. But a marketing funnel isn’t just a nice idea. In practice, a it’s a series of traffic sources, landing pages, and emails that work together to…
Many memorial gifts will be one-time gifts. The donor is honoring the deceased’s cause, not necessarily her own. But that’s no certainty – unless you treat it as one… So do the right thing – which is also the smart thing. Treat these gifts with care and honor. Then don’t stop communicating!
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